The Indonesia dietary supplements market is experiencing steady growth due to rising health consciousness among Indonesian consumers. Dietary supplements contain vitamins, minerals, fiber or other ingredients meant to supplement the diet. They are available as tablets, capsules, liquids or powders and help fulfill any nutritional gaps in a person's diet. The demand is increasing for products that relieve stress, boost energy levels and immunity. Indonesia is experiencing rapid urbanization leading to hectic lifestyles and long working hours. People are turning to supplements to fulfill their daily nutritional needs in a faster way.

The Indonesia dietary supplements market is expected to surpass US$ 3,177.51 million by the end of 2028 in terms of revenue, exhibiting a CAGR of 7.7% during the forecast period (2021 to 2028).

Key Takeaways

Key players operating in the Indonesia dietary supplements are PT. Charisma Jaya Pratama, PT. Markamas Harum, PT. Amerta Lokalindo, and PT. Sawhills Consumer Products. The major players are focusing on product innovations to cater to evolving customer preferences. They are introducing new products with ingredients targeting specific health conditions like weight management, diabetes, heart health etc.

The Indonesia Dietary Supplements Market Demand is growing rapidly in Indonesia driven by increasing health awareness and growing disposable incomes. Rising prevalence of lifestyle diseases and hectic schedules have prompted people to adopt supplements as part of their daily diet. E-commerce is further boosting the sales of supplements by enabling easy availability of a wide variety.

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